{"id":1855,"date":"2025-01-26T23:13:18","date_gmt":"2025-01-26T20:13:18","guid":{"rendered":"https:\/\/ticaret.edu.tr\/halkla-iliskiler-ve-reklamcilik\/?page_id=1855"},"modified":"2025-10-22T15:59:19","modified_gmt":"2025-10-22T12:59:19","slug":"genel-bilgi","status":"publish","type":"page","link":"http:\/\/ticaret.edu.tr\/halkla-iliskiler-ve-reklamcilik\/genel-bilgi\/","title":{"rendered":"Genel Bilgi"},"content":{"rendered":"<p>\u0130stanbul Ticaret \u00dcniversitesi \u0130leti\u015fim Fak\u00fcltesi Halkla \u0130li\u015fkiler ve Reklamc\u0131l\u0131k B\u00f6l\u00fcm\u00fc, kalite k\u00fclt\u00fcr\u00fcne ve kurumsalla\u015fmaya \u00f6nem veren bir program olarak yap\u0131land\u0131r\u0131lm\u0131\u015ft\u0131r. B\u00f6l\u00fcm, kalite anlay\u0131\u015f\u0131n\u0131n gerektirdi\u011fi sistematik, kapsay\u0131c\u0131 ve kan\u0131tlara dayal\u0131 s\u00fcre\u00e7 izleme yakla\u015f\u0131m\u0131n\u0131 benimsemekte; program tasar\u0131m\u0131, e\u011fitim-\u00f6\u011fretim s\u00fcre\u00e7leri, \u00f6l\u00e7me-de\u011ferlendirme, ara\u015ft\u0131rma-geli\u015ftirme, payda\u015f ili\u015fkileri ve toplumsal katk\u0131 gibi t\u00fcm faaliyetlerde kat\u0131l\u0131m ve \u015feffafl\u0131\u011f\u0131 esas almaktad\u0131r.<\/p>\n<p>B\u00f6l\u00fcm\u00fcn temel amac\u0131, \u00f6\u011frencilerine hem kuramsal bilgi birikimi kazand\u0131rmak hem de uygulama yetkinliklerini geli\u015ftirmektir. \u00d6\u011frenciler, halkla ili\u015fkiler ve reklamc\u0131l\u0131k alan\u0131nda geleneksel uygulamalardan dijital ve yeni medya yakla\u015f\u0131mlar\u0131na uzanan geni\u015f bir perspektifte e\u011fitim alarak profesyonel yetkinliklerini geli\u015ftirme imk\u00e2n\u0131 bulmaktad\u0131r. M\u00fcfredat, disiplinler aras\u0131 bir yakla\u015f\u0131m do\u011frultusunda tasarlanm\u0131\u015f olup, ileti\u015fim bilimleri ile sosyal ve be\u015feri bilimler temel birikimlerini b\u00fct\u00fcnle\u015ftirmektedir. Bu kapsamda, \u00f6\u011frencilerin alanla ilgili analitik ve ele\u015ftirel bak\u0131\u015f a\u00e7\u0131lar\u0131 g\u00fc\u00e7lendirilmekte; kar\u015f\u0131la\u015ft\u0131klar\u0131 durumlara farkl\u0131 perspektiflerden yakla\u015fabilme becerileri kazand\u0131r\u0131lmaktad\u0131r.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>\u0130stanbul Ticaret \u00dcniversitesi \u0130leti\u015fim Fak\u00fcltesi Halkla \u0130li\u015fkiler ve Reklamc\u0131l\u0131k B\u00f6l\u00fcm\u00fc, kalite k\u00fclt\u00fcr\u00fcne ve kurumsalla\u015fmaya \u00f6nem veren bir program olarak yap\u0131land\u0131r\u0131lm\u0131\u015ft\u0131r. B\u00f6l\u00fcm, kalite anlay\u0131\u015f\u0131n\u0131n gerektirdi\u011fi sistematik, kapsay\u0131c\u0131 ve kan\u0131tlara dayal\u0131 s\u00fcre\u00e7 izleme yakla\u015f\u0131m\u0131n\u0131 benimsemekte; program tasar\u0131m\u0131, e\u011fitim-\u00f6\u011fretim s\u00fcre\u00e7leri, \u00f6l\u00e7me-de\u011ferlendirme, ara\u015ft\u0131rma-geli\u015ftirme, payda\u015f ili\u015fkileri ve toplumsal katk\u0131 gibi t\u00fcm faaliyetlerde kat\u0131l\u0131m ve \u015feffafl\u0131\u011f\u0131 esas almaktad\u0131r. B\u00f6l\u00fcm\u00fcn temel amac\u0131, [&hellip;]<\/p>\n","protected":false},"author":43,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"genel_sayfa.php","meta":{"footnotes":""},"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v22.1 (Yoast SEO v22.1) - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Genel Bilgi - Halkla \u0130li\u015fkiler ve Reklamc\u0131l\u0131k<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"http:\/\/ticaret.edu.tr\/halkla-iliskiler-ve-reklamcilik\/genel-bilgi\/\" \/>\n<meta property=\"og:locale\" content=\"tr_TR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Genel Bilgi\" \/>\n<meta property=\"og:description\" content=\"\u0130stanbul Ticaret \u00dcniversitesi \u0130leti\u015fim Fak\u00fcltesi Halkla \u0130li\u015fkiler ve Reklamc\u0131l\u0131k B\u00f6l\u00fcm\u00fc, kalite k\u00fclt\u00fcr\u00fcne ve kurumsalla\u015fmaya \u00f6nem veren bir program olarak yap\u0131land\u0131r\u0131lm\u0131\u015ft\u0131r. B\u00f6l\u00fcm, kalite anlay\u0131\u015f\u0131n\u0131n gerektirdi\u011fi sistematik, kapsay\u0131c\u0131 ve kan\u0131tlara dayal\u0131 s\u00fcre\u00e7 izleme yakla\u015f\u0131m\u0131n\u0131 benimsemekte; program tasar\u0131m\u0131, e\u011fitim-\u00f6\u011fretim s\u00fcre\u00e7leri, \u00f6l\u00e7me-de\u011ferlendirme, ara\u015ft\u0131rma-geli\u015ftirme, payda\u015f ili\u015fkileri ve toplumsal katk\u0131 gibi t\u00fcm faaliyetlerde kat\u0131l\u0131m ve \u015feffafl\u0131\u011f\u0131 esas almaktad\u0131r. 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