{"id":99,"date":"2018-05-02T15:44:37","date_gmt":"2018-05-02T12:44:37","guid":{"rendered":"http:\/\/ticaret.edu.tr\/hir\/?p=99"},"modified":"2021-07-15T23:01:16","modified_gmt":"2021-07-15T20:01:16","slug":"2-international-conference-on-new-trends-in-communication-sona-erdi","status":"publish","type":"post","link":"http:\/\/ticaret.edu.tr\/halkla-iliskiler-ve-reklamcilik\/2018\/05\/02\/2-international-conference-on-new-trends-in-communication-sona-erdi\/","title":{"rendered":"&#8220;2. International Conference on New Trends in Communication&#8221; Sona Erdi."},"content":{"rendered":"<p>\u0130stanbul Ticaret \u00dcniversitesi \u0130leti\u015fim Fak\u00fcltesi Halkla \u0130li\u015fkiler ve Reklamc\u0131l\u0131k b\u00f6l\u00fcm\u00fc taraf\u0131ndan 2.\u2019si ger\u00e7ekle\u015ftirilen \u201cInternational Conference On New Trends in Communication\u201d ba\u015fl\u0131kl\u0131 konferans\u0131n bu y\u0131lki temas\u0131 \u201cE\u011flence ve \u00dcr\u00fcn Yerle\u015ftirme\u201d oldu. Konferansa hem sekt\u00f6r temsilcileri hem de akademisyenler kat\u0131ld\u0131.<\/p>\n<p>Konferans, Halkla \u0130li\u015fkiler ve Reklamc\u0131l\u0131k B\u00f6l\u00fcm Ba\u015fkan\u0131 Do\u00e7. Dr. G\u00fclay \u00d6zt\u00fcrk, \u0130leti\u015fim Fak\u00fcltesi Dekan Yard\u0131mc\u0131s\u0131 Do\u00e7 Dr. G\u00f6zde \u00d6ymen, Radyo Televizyon \u00dcst Kurulu \u00fcyesi Taha Y\u00fccel ,Dr. \u00d6\u011fretim \u00dcyesi Ebru Ulusoy Akg\u00fcn ve 3P \u00dcr\u00fcn Yerle\u015ftirme Ajans\u0131 Ba\u015fkan\u0131 Mehmet Akif Ebi\u00e7lio\u011flu\u2019nun yapt\u0131\u011f\u0131 a\u00e7\u0131l\u0131\u015f konu\u015fmalar\u0131yla ba\u015flad\u0131. Daha sonra panel ile devam eden bildiri sunumlar\u0131 oturumlar halinde sona erdi.<\/p>\n<p>\u201cD\u00fcnyadaki i\u00e7eri\u011fin y\u00fczde 25 \u2018ini biz kar\u015f\u0131l\u0131yoruz.\u201d<\/p>\n<p>\u201cT\u00fcrkiye\u2019de \u00dcr\u00fcn Yerle\u015ftirme Neden \u00d6nemli?\u201d ba\u015fl\u0131kl\u0131 panel \u0130lanc\u0131l\u0131k Reklam Ajans\u0131 E\u015f Ba\u015fkan\u0131 Ender Merter moderat\u00f6rl\u00fc\u011f\u00fcnde ger\u00e7ekle\u015fti. RT\u00dcK \u0130zleme ve De\u011ferlendirme Dairesi Daire Ba\u015fkan Yard\u0131mc\u0131s\u0131 Murat Ellialt\u0131, \u00fcr\u00fcn yerle\u015ftirmenin sadece yay\u0131nc\u0131l\u0131kta de\u011fil; opera, tiyatro, kitap gibi \u00e7ok \u00e7e\u015fitli alanlarda ger\u00e7ekle\u015ftirildi\u011fini ve amac\u0131n\u0131n ise markan\u0131n hat\u0131rlanma oran\u0131n\u0131 y\u00fckseltmesi oldu\u011funu ifade etti.<\/p>\n<p>RATEM Ba\u015fkan\u0131 Yusuf G\u00fcrsoy konu\u015fmas\u0131nda; \u201c\u00fcr\u00fcn yerle\u015ftirme \u00f6nemli bir kavram, T\u00fcrkiye\u2019de hala fark\u0131na varamad\u0131k. Biz asl\u0131nda d\u00fcnyada elde edilen i\u00e7eriklerin %25\u2019ini \u00fcretiyoruz. Bu i\u00e7erikle markalar\u0131 ta\u015f\u0131ma kapasitemiz ve avantaj\u0131m\u0131z var\u201d diyerek rakamlarla \u00fcr\u00fcn yerle\u015ftirmeden bahsetti.<\/p>\n<p>Ekonomi Bakanl\u0131\u011f\u0131 Hizmetler ve Devlet Yard\u0131mlar\u0131 Dairesi Ba\u015fkan\u0131 Alperen Ka\u00e7ar ise, ekonomi bakanl\u0131\u011f\u0131 olarak sekt\u00f6r\u00fc nas\u0131l desteklemeleri gerekti\u011fi \u00fczerinde durduklar\u0131n\u0131 belirtti.<\/p>\n<p>\u201cSekt\u00f6r\u00fcn derdi \u00fcr\u00fcn kullan\u0131m\u0131n\u0131 anlatmak olmal\u0131d\u0131r.\u201d<\/p>\n<p>BPN \u0130stanbul CEO\u2019su N\u00fczhet Alg\u00fcne\u015f, P&amp;G \u00fczerinden \u00f6rnek vererek \u00fcr\u00fcn tan\u0131t\u0131m\u0131 ve kullan\u0131m\u0131n\u0131n farkl\u0131 ileti\u015fim \u00e7al\u0131\u015fmalar\u0131 oldu\u011funu s\u00f6yledi. Alg\u00fcne\u015f, tan\u0131ml\u0131 reklam\u0131n \u00fcr\u00fcn yerle\u015ftirmeye g\u00f6re daha ucuz oldu\u011funu ve sonucunu \u00f6l\u00e7menin m\u00fcmk\u00fcn oldu\u011funu belirterek \u00fcr\u00fcn yerle\u015ftirmeye ba\u015fka bir bak\u0131\u015f a\u00e7\u0131s\u0131 getirdi.<\/p>\n<p>\u0130kinci panelde \u201cMarkalar ve \u00dcr\u00fcn Yerle\u015ftirme\u201d konular\u0131ndan s\u00f6z edildi. 3P \u00dcr\u00fcn Yerle\u015ftirme Ajans\u0131 Ba\u015fkan\u0131 Mehmet Akif Ebi\u00e7lio\u011flu, \u201cD\u00fcnyada en \u00e7ok i\u00e7erik \u00fcreten ikinci \u00fclkeyiz. \u0130\u00e7erik t\u00fcketiminin y\u00fczde 25\u2019ini kar\u015f\u0131l\u0131yoruz. Bu y\u00fczden iki \u00f6nerimiz var, birincisi RT\u00dcK \u00fcr\u00fcn yerle\u015ftirmeden \u00fccret almas\u0131n ve dizi \u00f6ncesinde sunar\/ sundu reklam\u0131n\u0131 alan markalar oraya \u00fcr\u00fcn yerle\u015ftirme yapabilsin\u201d dedi.<\/p>\n<p>RVD \u2013 P\u0131nar Grubu Ye\u015fim Ko\u00e7yi\u011fit, \u00e7o\u011falan mecra ile birlikte reklam atlamalar\u0131n\u0131n s\u00f6z konusu oldu\u011funu s\u00f6yledi. Klasik reklam ile devam etmeyeceklerini belirten Ko\u00e7yi\u011fit, ak\u015fam televizyonda markan\u0131n kendisinden bahsedilmesinin cezbedici oldu\u011funu fakat maliyeti sebebiyle s\u0131k s\u0131k kullan\u0131lamad\u0131\u011f\u0131n\u0131 belirtti.<\/p>\n<p>Vodafone Senior Media Manager Ay\u015fe Ketenci ise Vodafone b\u00fcnyesinde derin ve sofistike i\u00e7erik kurgulamaya ba\u015flad\u0131klar\u0131n\u0131 ve reklam verenler a\u00e7\u0131s\u0131ndan daha geni\u015f \u00e7er\u00e7eveden bakt\u0131klar\u0131n\u0131 belirtti. Dijitalle\u015fme geli\u015fse dahi hala televizyon reklam\u0131n\u0131n reytinginin \u00e7ok y\u00fcksek oldu\u011funu s\u00f6yleyen Ketenci, soyut markalar\u0131n \u00fcr\u00fcn yerle\u015ftirme yaparken daha yarat\u0131c\u0131 olduklar\u0131n\u0131 ve zoru d\u00fc\u015f\u00fcnd\u00fcklerini s\u00f6yledi.<\/p>\n<p>2 g\u00fcn boyunca s\u00fcren konferans 32 bildirinin sunulmas\u0131yla beraber sona erdi.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>\u0130stanbul Ticaret \u00dcniversitesi \u0130leti\u015fim Fak\u00fcltesi Halkla \u0130li\u015fkiler ve Reklamc\u0131l\u0131k b\u00f6l\u00fcm\u00fc taraf\u0131ndan 2.\u2019si ger\u00e7ekle\u015ftirilen \u201cInternational Conference On New Trends in Communication\u201d ba\u015fl\u0131kl\u0131 konferans\u0131n bu y\u0131lki temas\u0131 \u201cE\u011flence ve \u00dcr\u00fcn Yerle\u015ftirme\u201d oldu. Konferansa hem sekt\u00f6r temsilcileri hem de akademisyenler kat\u0131ld\u0131. Konferans, Halkla \u0130li\u015fkiler ve Reklamc\u0131l\u0131k B\u00f6l\u00fcm Ba\u015fkan\u0131 Do\u00e7. Dr. G\u00fclay \u00d6zt\u00fcrk, \u0130leti\u015fim Fak\u00fcltesi Dekan Yard\u0131mc\u0131s\u0131 Do\u00e7 Dr. [&hellip;]<\/p>\n","protected":false},"author":110,"featured_media":101,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[2],"tags":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v22.1 (Yoast SEO v22.1) - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>&quot;2. International Conference on New Trends in Communication&quot; Sona Erdi. - Halkla \u0130li\u015fkiler ve Reklamc\u0131l\u0131k<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"http:\/\/ticaret.edu.tr\/halkla-iliskiler-ve-reklamcilik\/2018\/05\/02\/2-international-conference-on-new-trends-in-communication-sona-erdi\/\" \/>\n<meta property=\"og:locale\" content=\"tr_TR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"&quot;2. International Conference on New Trends in Communication&quot; Sona Erdi.\" \/>\n<meta property=\"og:description\" content=\"\u0130stanbul Ticaret \u00dcniversitesi \u0130leti\u015fim Fak\u00fcltesi Halkla \u0130li\u015fkiler ve Reklamc\u0131l\u0131k b\u00f6l\u00fcm\u00fc taraf\u0131ndan 2.\u2019si ger\u00e7ekle\u015ftirilen \u201cInternational Conference On New Trends in Communication\u201d ba\u015fl\u0131kl\u0131 konferans\u0131n bu y\u0131lki temas\u0131 \u201cE\u011flence ve \u00dcr\u00fcn Yerle\u015ftirme\u201d oldu. Konferansa hem sekt\u00f6r temsilcileri hem de akademisyenler kat\u0131ld\u0131. Konferans, Halkla \u0130li\u015fkiler ve Reklamc\u0131l\u0131k B\u00f6l\u00fcm Ba\u015fkan\u0131 Do\u00e7. Dr. G\u00fclay \u00d6zt\u00fcrk, \u0130leti\u015fim Fak\u00fcltesi Dekan Yard\u0131mc\u0131s\u0131 Do\u00e7 Dr. [&hellip;]\" \/>\n<meta property=\"og:url\" content=\"http:\/\/ticaret.edu.tr\/halkla-iliskiler-ve-reklamcilik\/2018\/05\/02\/2-international-conference-on-new-trends-in-communication-sona-erdi\/\" \/>\n<meta property=\"og:site_name\" content=\"Halkla \u0130li\u015fkiler ve Reklamc\u0131l\u0131k\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/ticaretedutr\" \/>\n<meta property=\"article:published_time\" content=\"2018-05-02T12:44:37+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2021-07-15T20:01:16+00:00\" \/>\n<meta property=\"og:image\" content=\"http:\/\/ticaret.edu.tr\/halkla-iliskiler-ve-reklamcilik\/wp-content\/uploads\/sites\/13\/2020\/05\/Dap2PeHW4AA0wro.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"700\" \/>\n\t<meta property=\"og:image:height\" content=\"460\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@ticaretedutr\" \/>\n<meta name=\"twitter:site\" content=\"@ticaretedutr\" \/>\n<meta name=\"twitter:label1\" content=\"Yazan:\" \/>\n\t<meta name=\"twitter:data1\" content=\"\" \/>\n\t<meta name=\"twitter:label2\" content=\"Tahmini okuma s\u00fcresi\" \/>\n\t<meta name=\"twitter:data2\" content=\"3 dakika\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"http:\/\/ticaret.edu.tr\/halkla-iliskiler-ve-reklamcilik\/2018\/05\/02\/2-international-conference-on-new-trends-in-communication-sona-erdi\/\",\"url\":\"http:\/\/ticaret.edu.tr\/halkla-iliskiler-ve-reklamcilik\/2018\/05\/02\/2-international-conference-on-new-trends-in-communication-sona-erdi\/\",\"name\":\"\\\"2. International Conference on New Trends in Communication\\\" Sona Erdi. - Halkla \u0130li\u015fkiler ve Reklamc\u0131l\u0131k\",\"isPartOf\":{\"@id\":\"https:\/\/ticaret.edu.tr\/halkla-iliskiler-ve-reklamcilik\/#website\"},\"datePublished\":\"2018-05-02T12:44:37+00:00\",\"dateModified\":\"2021-07-15T20:01:16+00:00\",\"author\":{\"@id\":\"\"},\"breadcrumb\":{\"@id\":\"http:\/\/ticaret.edu.tr\/halkla-iliskiler-ve-reklamcilik\/2018\/05\/02\/2-international-conference-on-new-trends-in-communication-sona-erdi\/#breadcrumb\"},\"inLanguage\":\"tr\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"http:\/\/ticaret.edu.tr\/halkla-iliskiler-ve-reklamcilik\/2018\/05\/02\/2-international-conference-on-new-trends-in-communication-sona-erdi\/\"]}]},{\"@type\":\"BreadcrumbList\",\"@id\":\"http:\/\/ticaret.edu.tr\/halkla-iliskiler-ve-reklamcilik\/2018\/05\/02\/2-international-conference-on-new-trends-in-communication-sona-erdi\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Ana sayfa\",\"item\":\"https:\/\/ticaret.edu.tr\/halkla-iliskiler-ve-reklamcilik\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"&#8220;2. International Conference on New Trends in Communication&#8221; Sona Erdi.\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/ticaret.edu.tr\/halkla-iliskiler-ve-reklamcilik\/#website\",\"url\":\"https:\/\/ticaret.edu.tr\/halkla-iliskiler-ve-reklamcilik\/\",\"name\":\"Halkla \u0130li\u015fkiler ve Reklamc\u0131l\u0131k\",\"description\":\"\",\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/ticaret.edu.tr\/halkla-iliskiler-ve-reklamcilik\/?s={search_term_string}\"},\"query-input\":\"required name=search_term_string\"}],\"inLanguage\":\"tr\"},{\"@type\":\"Person\",\"@id\":\"\",\"url\":\"http:\/\/ticaret.edu.tr\/halkla-iliskiler-ve-reklamcilik\/author\/\"}]}<\/script>\n<!-- \/ Yoast SEO Premium plugin. -->","yoast_head_json":{"title":"\"2. International Conference on New Trends in Communication\" Sona Erdi. - Halkla \u0130li\u015fkiler ve Reklamc\u0131l\u0131k","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"http:\/\/ticaret.edu.tr\/halkla-iliskiler-ve-reklamcilik\/2018\/05\/02\/2-international-conference-on-new-trends-in-communication-sona-erdi\/","og_locale":"tr_TR","og_type":"article","og_title":"\"2. International Conference on New Trends in Communication\" Sona Erdi.","og_description":"\u0130stanbul Ticaret \u00dcniversitesi \u0130leti\u015fim Fak\u00fcltesi Halkla \u0130li\u015fkiler ve Reklamc\u0131l\u0131k b\u00f6l\u00fcm\u00fc taraf\u0131ndan 2.\u2019si ger\u00e7ekle\u015ftirilen \u201cInternational Conference On New Trends in Communication\u201d ba\u015fl\u0131kl\u0131 konferans\u0131n bu y\u0131lki temas\u0131 \u201cE\u011flence ve \u00dcr\u00fcn Yerle\u015ftirme\u201d oldu. Konferansa hem sekt\u00f6r temsilcileri hem de akademisyenler kat\u0131ld\u0131. Konferans, Halkla \u0130li\u015fkiler ve Reklamc\u0131l\u0131k B\u00f6l\u00fcm Ba\u015fkan\u0131 Do\u00e7. Dr. G\u00fclay \u00d6zt\u00fcrk, \u0130leti\u015fim Fak\u00fcltesi Dekan Yard\u0131mc\u0131s\u0131 Do\u00e7 Dr. [&hellip;]","og_url":"http:\/\/ticaret.edu.tr\/halkla-iliskiler-ve-reklamcilik\/2018\/05\/02\/2-international-conference-on-new-trends-in-communication-sona-erdi\/","og_site_name":"Halkla \u0130li\u015fkiler ve Reklamc\u0131l\u0131k","article_publisher":"https:\/\/www.facebook.com\/ticaretedutr","article_published_time":"2018-05-02T12:44:37+00:00","article_modified_time":"2021-07-15T20:01:16+00:00","og_image":[{"width":700,"height":460,"url":"http:\/\/ticaret.edu.tr\/halkla-iliskiler-ve-reklamcilik\/wp-content\/uploads\/sites\/13\/2020\/05\/Dap2PeHW4AA0wro.jpg","type":"image\/jpeg"}],"twitter_card":"summary_large_image","twitter_creator":"@ticaretedutr","twitter_site":"@ticaretedutr","twitter_misc":{"Yazan:":"","Tahmini okuma s\u00fcresi":"3 dakika"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"WebPage","@id":"http:\/\/ticaret.edu.tr\/halkla-iliskiler-ve-reklamcilik\/2018\/05\/02\/2-international-conference-on-new-trends-in-communication-sona-erdi\/","url":"http:\/\/ticaret.edu.tr\/halkla-iliskiler-ve-reklamcilik\/2018\/05\/02\/2-international-conference-on-new-trends-in-communication-sona-erdi\/","name":"\"2. International Conference on New Trends in Communication\" Sona Erdi. - Halkla \u0130li\u015fkiler ve Reklamc\u0131l\u0131k","isPartOf":{"@id":"https:\/\/ticaret.edu.tr\/halkla-iliskiler-ve-reklamcilik\/#website"},"datePublished":"2018-05-02T12:44:37+00:00","dateModified":"2021-07-15T20:01:16+00:00","author":{"@id":""},"breadcrumb":{"@id":"http:\/\/ticaret.edu.tr\/halkla-iliskiler-ve-reklamcilik\/2018\/05\/02\/2-international-conference-on-new-trends-in-communication-sona-erdi\/#breadcrumb"},"inLanguage":"tr","potentialAction":[{"@type":"ReadAction","target":["http:\/\/ticaret.edu.tr\/halkla-iliskiler-ve-reklamcilik\/2018\/05\/02\/2-international-conference-on-new-trends-in-communication-sona-erdi\/"]}]},{"@type":"BreadcrumbList","@id":"http:\/\/ticaret.edu.tr\/halkla-iliskiler-ve-reklamcilik\/2018\/05\/02\/2-international-conference-on-new-trends-in-communication-sona-erdi\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Ana sayfa","item":"https:\/\/ticaret.edu.tr\/halkla-iliskiler-ve-reklamcilik\/"},{"@type":"ListItem","position":2,"name":"&#8220;2. International Conference on New Trends in Communication&#8221; Sona Erdi."}]},{"@type":"WebSite","@id":"https:\/\/ticaret.edu.tr\/halkla-iliskiler-ve-reklamcilik\/#website","url":"https:\/\/ticaret.edu.tr\/halkla-iliskiler-ve-reklamcilik\/","name":"Halkla \u0130li\u015fkiler ve Reklamc\u0131l\u0131k","description":"","potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/ticaret.edu.tr\/halkla-iliskiler-ve-reklamcilik\/?s={search_term_string}"},"query-input":"required name=search_term_string"}],"inLanguage":"tr"},{"@type":"Person","@id":"","url":"http:\/\/ticaret.edu.tr\/halkla-iliskiler-ve-reklamcilik\/author\/"}]}},"lang":"tr","translations":{"tr":99},"pll_sync_post":[],"_links":{"self":[{"href":"http:\/\/ticaret.edu.tr\/halkla-iliskiler-ve-reklamcilik\/wp-json\/wp\/v2\/posts\/99"}],"collection":[{"href":"http:\/\/ticaret.edu.tr\/halkla-iliskiler-ve-reklamcilik\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"http:\/\/ticaret.edu.tr\/halkla-iliskiler-ve-reklamcilik\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"http:\/\/ticaret.edu.tr\/halkla-iliskiler-ve-reklamcilik\/wp-json\/wp\/v2\/users\/110"}],"replies":[{"embeddable":true,"href":"http:\/\/ticaret.edu.tr\/halkla-iliskiler-ve-reklamcilik\/wp-json\/wp\/v2\/comments?post=99"}],"version-history":[{"count":1,"href":"http:\/\/ticaret.edu.tr\/halkla-iliskiler-ve-reklamcilik\/wp-json\/wp\/v2\/posts\/99\/revisions"}],"predecessor-version":[{"id":100,"href":"http:\/\/ticaret.edu.tr\/halkla-iliskiler-ve-reklamcilik\/wp-json\/wp\/v2\/posts\/99\/revisions\/100"}],"wp:featuredmedia":[{"embeddable":true,"href":"http:\/\/ticaret.edu.tr\/halkla-iliskiler-ve-reklamcilik\/wp-json\/wp\/v2\/media\/101"}],"wp:attachment":[{"href":"http:\/\/ticaret.edu.tr\/halkla-iliskiler-ve-reklamcilik\/wp-json\/wp\/v2\/media?parent=99"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"http:\/\/ticaret.edu.tr\/halkla-iliskiler-ve-reklamcilik\/wp-json\/wp\/v2\/categories?post=99"},{"taxonomy":"post_tag","embeddable":true,"href":"http:\/\/ticaret.edu.tr\/halkla-iliskiler-ve-reklamcilik\/wp-json\/wp\/v2\/tags?post=99"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}