{"id":2191,"date":"2024-12-03T09:10:31","date_gmt":"2024-12-03T06:10:31","guid":{"rendered":"https:\/\/ticaret.edu.tr\/medya-ve-iletisim\/?p=2191"},"modified":"2025-04-22T12:02:33","modified_gmt":"2025-04-22T09:02:33","slug":"2191","status":"publish","type":"post","link":"http:\/\/ticaret.edu.tr\/medya-ve-iletisim\/2024\/12\/03\/2191\/","title":{"rendered":"Arama Motoru Optimizasyonu (SEO) Stratejileri E\u011fitimi D\u00fczenlendi"},"content":{"rendered":"<p><strong>\u0130leti\u015fim Fak\u00fcltesi Medya ve \u0130leti\u015fim B\u00f6l\u00fcm\u00fc Dijital Gazetecilik dersi kapsam\u0131nda sertifikal\u0131 SEO e\u011fitimi d\u00fczenlendi. SEO ve Online \u0130tibar Y\u00f6netimi alan\u0131nda uzman Ali Efe Yazgan taraf\u0131ndan ger\u00e7ekle\u015ftirilen uygulamal\u0131 e\u011fitim sonunda \u00f6\u011frencilere &#8220;Kat\u0131l\u0131m Belgesi&#8221; verildi.<\/strong><\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-full wp-image-2192\" src=\"http:\/\/ticaret.edu.tr\/medya-ve-iletisim\/wp-content\/uploads\/sites\/14\/2025\/04\/PHOTO-2024-12-10-19-38-46.jpg\" alt=\"\" width=\"1966\" height=\"1095\" srcset=\"http:\/\/ticaret.edu.tr\/medya-ve-iletisim\/wp-content\/uploads\/sites\/14\/2025\/04\/PHOTO-2024-12-10-19-38-46.jpg 1966w, http:\/\/ticaret.edu.tr\/medya-ve-iletisim\/wp-content\/uploads\/sites\/14\/2025\/04\/PHOTO-2024-12-10-19-38-46-300x167.jpg 300w, http:\/\/ticaret.edu.tr\/medya-ve-iletisim\/wp-content\/uploads\/sites\/14\/2025\/04\/PHOTO-2024-12-10-19-38-46-1024x570.jpg 1024w, http:\/\/ticaret.edu.tr\/medya-ve-iletisim\/wp-content\/uploads\/sites\/14\/2025\/04\/PHOTO-2024-12-10-19-38-46-768x428.jpg 768w, http:\/\/ticaret.edu.tr\/medya-ve-iletisim\/wp-content\/uploads\/sites\/14\/2025\/04\/PHOTO-2024-12-10-19-38-46-1536x856.jpg 1536w\" sizes=\"(max-width: 1966px) 100vw, 1966px\" \/><\/p>\n<p><strong>Haber: Yusuf Berke AY<\/strong><\/p>\n<p>SEO hizmetinde tecr\u00fcbeli Yazgan, \u00f6\u011frencilere SEO stratejilerini detayl\u0131 bir \u015fekilde anlatt\u0131. Sekt\u00f6r deneyimlerinden ve \u00f6\u011frencilerin bu alanda nas\u0131l bir yol izlemesi gerekti\u011finden bahsetti. Ayr\u0131ca konunun detayl\u0131 bir \u015fekilde ele al\u0131n\u0131p anla\u015f\u0131labilmesi i\u00e7in vaka analizleri yap\u0131larak uygulamal\u0131 e\u011fitim ger\u00e7ekle\u015ftirildi.<\/p>\n<p>Yazgan SEO hizmeti vermeden \u00f6nce sayfay\u0131 ara\u015ft\u0131rd\u0131klar\u0131n\u0131; sayfan\u0131n i\u00e7eri\u011fine, sayfa aray\u00fcz\u00fcn\u00fcn anla\u015f\u0131l\u0131rl\u0131\u011f\u0131na, verilen bilgilerin yeterlili\u011fine ve sayfan\u0131n h\u0131z\u0131na dikkat ettiklerini aktard\u0131. SEO hizmeti i\u00e7in s\u00fcrd\u00fcr\u00fclebilir trafi\u011fin, maliyet etkinli\u011finin, geli\u015ftirilmi\u015f kullan\u0131c\u0131 deneyiminin ve otorite olu\u015fturman\u0131n uzun vadede faydalar\u0131ndan da bahsetti.<\/p>\n<p>SEO e\u011fitiminin yan\u0131 s\u0131ra Online \u0130tibar Y\u00f6netimi alan\u0131nda da e\u011fitimler veren Yazgan, ulusal ve uluslararas\u0131 markalar\u0131n beklenmedik bir hata ile itibarlar\u0131n\u0131n sars\u0131ld\u0131\u011f\u0131na ve ekonomik anlamda b\u00fcy\u00fck zararlar ettiklerine de\u011findi. 20. Y\u00fczy\u0131l\u0131n ba\u015far\u0131l\u0131 yat\u0131r\u0131mc\u0131lar\u0131ndan Warren Buffett\u2019in \u201c\u0130tibar kazanmak i\u00e7in 20 sene gerekir ama onu kaybetmek i\u00e7in 5 dakika yeter\u201d s\u00f6z\u00fcn\u00fc de aktararak bu hizmetin ne kadar \u00f6nemli oldu\u011funu vurgulad\u0131.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>\u0130leti\u015fim Fak\u00fcltesi Medya ve \u0130leti\u015fim B\u00f6l\u00fcm\u00fc Dijital Gazetecilik dersi kapsam\u0131nda sertifikal\u0131 SEO e\u011fitimi d\u00fczenlendi. SEO ve Online \u0130tibar Y\u00f6netimi alan\u0131nda uzman Ali Efe Yazgan taraf\u0131ndan ger\u00e7ekle\u015ftirilen uygulamal\u0131 e\u011fitim sonunda \u00f6\u011frencilere &#8220;Kat\u0131l\u0131m Belgesi&#8221; verildi. Haber: Yusuf Berke AY SEO hizmetinde tecr\u00fcbeli Yazgan, \u00f6\u011frencilere SEO stratejilerini detayl\u0131 bir \u015fekilde anlatt\u0131. Sekt\u00f6r deneyimlerinden ve \u00f6\u011frencilerin bu alanda nas\u0131l [&hellip;]<\/p>\n","protected":false},"author":219,"featured_media":2192,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[2],"tags":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v22.1 (Yoast SEO v22.1) - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Arama Motoru Optimizasyonu (SEO) Stratejileri E\u011fitimi D\u00fczenlendi - Haberler - Medya ve \u0130leti\u015fim<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"http:\/\/ticaret.edu.tr\/medya-ve-iletisim\/2024\/12\/03\/2191\/\" \/>\n<meta property=\"og:locale\" content=\"tr_TR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Arama Motoru Optimizasyonu (SEO) Stratejileri E\u011fitimi D\u00fczenlendi\" \/>\n<meta property=\"og:description\" content=\"\u0130leti\u015fim Fak\u00fcltesi Medya ve \u0130leti\u015fim B\u00f6l\u00fcm\u00fc Dijital Gazetecilik dersi kapsam\u0131nda sertifikal\u0131 SEO e\u011fitimi d\u00fczenlendi. SEO ve Online \u0130tibar Y\u00f6netimi alan\u0131nda uzman Ali Efe Yazgan taraf\u0131ndan ger\u00e7ekle\u015ftirilen uygulamal\u0131 e\u011fitim sonunda \u00f6\u011frencilere &#8220;Kat\u0131l\u0131m Belgesi&#8221; verildi. Haber: Yusuf Berke AY SEO hizmetinde tecr\u00fcbeli Yazgan, \u00f6\u011frencilere SEO stratejilerini detayl\u0131 bir \u015fekilde anlatt\u0131. Sekt\u00f6r deneyimlerinden ve \u00f6\u011frencilerin bu alanda nas\u0131l [&hellip;]\" \/>\n<meta property=\"og:url\" content=\"http:\/\/ticaret.edu.tr\/medya-ve-iletisim\/2024\/12\/03\/2191\/\" \/>\n<meta property=\"og:site_name\" content=\"Medya ve \u0130leti\u015fim\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/ticaretedutr\" \/>\n<meta property=\"article:published_time\" content=\"2024-12-03T06:10:31+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2025-04-22T09:02:33+00:00\" \/>\n<meta property=\"og:image\" content=\"http:\/\/ticaret.edu.tr\/medya-ve-iletisim\/wp-content\/uploads\/sites\/14\/2025\/04\/PHOTO-2024-12-10-19-38-46.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"1966\" \/>\n\t<meta property=\"og:image:height\" content=\"1095\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"oyerlikaya\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@ticaretedutr\" \/>\n<meta name=\"twitter:site\" content=\"@ticaretedutr\" \/>\n<meta name=\"twitter:label1\" content=\"Yazan:\" \/>\n\t<meta name=\"twitter:data1\" content=\"oyerlikaya\" \/>\n\t<meta name=\"twitter:label2\" content=\"Tahmini okuma s\u00fcresi\" \/>\n\t<meta name=\"twitter:data2\" content=\"2 dakika\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"http:\/\/ticaret.edu.tr\/medya-ve-iletisim\/2024\/12\/03\/2191\/\",\"url\":\"http:\/\/ticaret.edu.tr\/medya-ve-iletisim\/2024\/12\/03\/2191\/\",\"name\":\"Arama Motoru Optimizasyonu (SEO) Stratejileri E\u011fitimi D\u00fczenlendi - Haberler - Medya ve \u0130leti\u015fim\",\"isPartOf\":{\"@id\":\"https:\/\/ticaret.edu.tr\/medya-ve-iletisim\/en\/#website\"},\"datePublished\":\"2024-12-03T06:10:31+00:00\",\"dateModified\":\"2025-04-22T09:02:33+00:00\",\"author\":{\"@id\":\"https:\/\/ticaret.edu.tr\/medya-ve-iletisim\/en\/#\/schema\/person\/50688a717c1af0e30db46e4a0bfd2d6c\"},\"breadcrumb\":{\"@id\":\"http:\/\/ticaret.edu.tr\/medya-ve-iletisim\/2024\/12\/03\/2191\/#breadcrumb\"},\"inLanguage\":\"tr\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"http:\/\/ticaret.edu.tr\/medya-ve-iletisim\/2024\/12\/03\/2191\/\"]}]},{\"@type\":\"BreadcrumbList\",\"@id\":\"http:\/\/ticaret.edu.tr\/medya-ve-iletisim\/2024\/12\/03\/2191\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Ana sayfa\",\"item\":\"http:\/\/ticaret.edu.tr\/medya-ve-iletisim\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Arama Motoru Optimizasyonu (SEO) Stratejileri E\u011fitimi D\u00fczenlendi\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/ticaret.edu.tr\/medya-ve-iletisim\/en\/#website\",\"url\":\"https:\/\/ticaret.edu.tr\/medya-ve-iletisim\/en\/\",\"name\":\"Medya ve \u0130leti\u015fim\",\"description\":\"\",\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/ticaret.edu.tr\/medya-ve-iletisim\/en\/?s={search_term_string}\"},\"query-input\":\"required name=search_term_string\"}],\"inLanguage\":\"tr\"},{\"@type\":\"Person\",\"@id\":\"https:\/\/ticaret.edu.tr\/medya-ve-iletisim\/en\/#\/schema\/person\/50688a717c1af0e30db46e4a0bfd2d6c\",\"name\":\"oyerlikaya\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"tr\",\"@id\":\"https:\/\/ticaret.edu.tr\/medya-ve-iletisim\/en\/#\/schema\/person\/image\/\",\"url\":\"http:\/\/2.gravatar.com\/avatar\/544ac09c6fea27c3290459d22ccbbdbd?s=96&d=mm&r=g\",\"contentUrl\":\"http:\/\/2.gravatar.com\/avatar\/544ac09c6fea27c3290459d22ccbbdbd?s=96&d=mm&r=g\",\"caption\":\"oyerlikaya\"},\"url\":\"http:\/\/ticaret.edu.tr\/medya-ve-iletisim\/author\/oyerlikaya\/\"}]}<\/script>\n<!-- \/ Yoast SEO Premium plugin. -->","yoast_head_json":{"title":"Arama Motoru Optimizasyonu (SEO) Stratejileri E\u011fitimi D\u00fczenlendi - Haberler - Medya ve \u0130leti\u015fim","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"http:\/\/ticaret.edu.tr\/medya-ve-iletisim\/2024\/12\/03\/2191\/","og_locale":"tr_TR","og_type":"article","og_title":"Arama Motoru Optimizasyonu (SEO) Stratejileri E\u011fitimi D\u00fczenlendi","og_description":"\u0130leti\u015fim Fak\u00fcltesi Medya ve \u0130leti\u015fim B\u00f6l\u00fcm\u00fc Dijital Gazetecilik dersi kapsam\u0131nda sertifikal\u0131 SEO e\u011fitimi d\u00fczenlendi. SEO ve Online \u0130tibar Y\u00f6netimi alan\u0131nda uzman Ali Efe Yazgan taraf\u0131ndan ger\u00e7ekle\u015ftirilen uygulamal\u0131 e\u011fitim sonunda \u00f6\u011frencilere &#8220;Kat\u0131l\u0131m Belgesi&#8221; verildi. Haber: Yusuf Berke AY SEO hizmetinde tecr\u00fcbeli Yazgan, \u00f6\u011frencilere SEO stratejilerini detayl\u0131 bir \u015fekilde anlatt\u0131. Sekt\u00f6r deneyimlerinden ve \u00f6\u011frencilerin bu alanda nas\u0131l [&hellip;]","og_url":"http:\/\/ticaret.edu.tr\/medya-ve-iletisim\/2024\/12\/03\/2191\/","og_site_name":"Medya ve \u0130leti\u015fim","article_publisher":"https:\/\/www.facebook.com\/ticaretedutr","article_published_time":"2024-12-03T06:10:31+00:00","article_modified_time":"2025-04-22T09:02:33+00:00","og_image":[{"width":1966,"height":1095,"url":"http:\/\/ticaret.edu.tr\/medya-ve-iletisim\/wp-content\/uploads\/sites\/14\/2025\/04\/PHOTO-2024-12-10-19-38-46.jpg","type":"image\/jpeg"}],"author":"oyerlikaya","twitter_card":"summary_large_image","twitter_creator":"@ticaretedutr","twitter_site":"@ticaretedutr","twitter_misc":{"Yazan:":"oyerlikaya","Tahmini okuma s\u00fcresi":"2 dakika"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"WebPage","@id":"http:\/\/ticaret.edu.tr\/medya-ve-iletisim\/2024\/12\/03\/2191\/","url":"http:\/\/ticaret.edu.tr\/medya-ve-iletisim\/2024\/12\/03\/2191\/","name":"Arama Motoru Optimizasyonu (SEO) Stratejileri E\u011fitimi D\u00fczenlendi - Haberler - Medya ve \u0130leti\u015fim","isPartOf":{"@id":"https:\/\/ticaret.edu.tr\/medya-ve-iletisim\/en\/#website"},"datePublished":"2024-12-03T06:10:31+00:00","dateModified":"2025-04-22T09:02:33+00:00","author":{"@id":"https:\/\/ticaret.edu.tr\/medya-ve-iletisim\/en\/#\/schema\/person\/50688a717c1af0e30db46e4a0bfd2d6c"},"breadcrumb":{"@id":"http:\/\/ticaret.edu.tr\/medya-ve-iletisim\/2024\/12\/03\/2191\/#breadcrumb"},"inLanguage":"tr","potentialAction":[{"@type":"ReadAction","target":["http:\/\/ticaret.edu.tr\/medya-ve-iletisim\/2024\/12\/03\/2191\/"]}]},{"@type":"BreadcrumbList","@id":"http:\/\/ticaret.edu.tr\/medya-ve-iletisim\/2024\/12\/03\/2191\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Ana sayfa","item":"http:\/\/ticaret.edu.tr\/medya-ve-iletisim\/"},{"@type":"ListItem","position":2,"name":"Arama Motoru Optimizasyonu (SEO) Stratejileri E\u011fitimi D\u00fczenlendi"}]},{"@type":"WebSite","@id":"https:\/\/ticaret.edu.tr\/medya-ve-iletisim\/en\/#website","url":"https:\/\/ticaret.edu.tr\/medya-ve-iletisim\/en\/","name":"Medya ve \u0130leti\u015fim","description":"","potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/ticaret.edu.tr\/medya-ve-iletisim\/en\/?s={search_term_string}"},"query-input":"required name=search_term_string"}],"inLanguage":"tr"},{"@type":"Person","@id":"https:\/\/ticaret.edu.tr\/medya-ve-iletisim\/en\/#\/schema\/person\/50688a717c1af0e30db46e4a0bfd2d6c","name":"oyerlikaya","image":{"@type":"ImageObject","inLanguage":"tr","@id":"https:\/\/ticaret.edu.tr\/medya-ve-iletisim\/en\/#\/schema\/person\/image\/","url":"http:\/\/2.gravatar.com\/avatar\/544ac09c6fea27c3290459d22ccbbdbd?s=96&d=mm&r=g","contentUrl":"http:\/\/2.gravatar.com\/avatar\/544ac09c6fea27c3290459d22ccbbdbd?s=96&d=mm&r=g","caption":"oyerlikaya"},"url":"http:\/\/ticaret.edu.tr\/medya-ve-iletisim\/author\/oyerlikaya\/"}]}},"lang":"tr","translations":{"tr":2191},"pll_sync_post":[],"_links":{"self":[{"href":"http:\/\/ticaret.edu.tr\/medya-ve-iletisim\/wp-json\/wp\/v2\/posts\/2191"}],"collection":[{"href":"http:\/\/ticaret.edu.tr\/medya-ve-iletisim\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"http:\/\/ticaret.edu.tr\/medya-ve-iletisim\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"http:\/\/ticaret.edu.tr\/medya-ve-iletisim\/wp-json\/wp\/v2\/users\/219"}],"replies":[{"embeddable":true,"href":"http:\/\/ticaret.edu.tr\/medya-ve-iletisim\/wp-json\/wp\/v2\/comments?post=2191"}],"version-history":[{"count":10,"href":"http:\/\/ticaret.edu.tr\/medya-ve-iletisim\/wp-json\/wp\/v2\/posts\/2191\/revisions"}],"predecessor-version":[{"id":2203,"href":"http:\/\/ticaret.edu.tr\/medya-ve-iletisim\/wp-json\/wp\/v2\/posts\/2191\/revisions\/2203"}],"wp:featuredmedia":[{"embeddable":true,"href":"http:\/\/ticaret.edu.tr\/medya-ve-iletisim\/wp-json\/wp\/v2\/media\/2192"}],"wp:attachment":[{"href":"http:\/\/ticaret.edu.tr\/medya-ve-iletisim\/wp-json\/wp\/v2\/media?parent=2191"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"http:\/\/ticaret.edu.tr\/medya-ve-iletisim\/wp-json\/wp\/v2\/categories?post=2191"},{"taxonomy":"post_tag","embeddable":true,"href":"http:\/\/ticaret.edu.tr\/medya-ve-iletisim\/wp-json\/wp\/v2\/tags?post=2191"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}