DEPARTMENT NEWS arşivleri

The Public Relations and Advertising Department Held the Event “The Rewritten Story of a 100-Year-Old Brand”!

11 July 2024
The event titled "The Rewritten Story of a 100-Year-Old Brand," organized as part of the Brand Communication course in the Public Relations and Advertising Department at Istanbul Commerce University, was held on May 22, 2024, moderated by Prof. Dr...

The ADforce Event Was Held!

10 July 2024
The ADforce event organized by our Public Relations and Advertising Department in collaboration with the Advertising Foundation was held with the motto "An Underdeveloped Idea is Like Undercooked Pasta"! The event, moderated by Dr. Er...

Organized for the Second Time by the Public Relations and Advertising Department, “Influencer Fest” was Held at Istanbul Commerce University

5 December 2022
Organized for the second time this year, Influencer Fest; Sponsored by Giftmundo, it was held at Istanbul Commerce University Sütlüce Campus Conference Hall between 28 November and 2 December. At the Influencer Festival; Yeşim Mutlu, Jülide Kır, M...

Renaissance in Experience: Rebirth, Return to Self

27 October 2022
Students of the Department of Public Relations and Advertising attended the XCO'22: Experience Design and Management Summit at Bomonti Hilton on October 26, 2022. In the program, with the motto "Those who master technology are one step ahead", iss...

Our Public Relations and Advertising PhD Program student Ulaş Bozan was awarded 1 Gold Award at The Hammers Awards, 1 Silver Award and 2 Bronze Awards at the Crystal Apple Competition

24 October 2022
Ulaş Bozan, the Founder of The Zero Point Project, who is in the dissertation stage at the Communication Science and Internet Institute Public Relations and Advertising Doctorate Program, prepared for the Le Petit Marseillais brand and Head of Pub...

Interview with Doğancan Özadlı

24 October 2022
The guest of the program, which took place on October 21, 2022 at 13.00 under the moderation of Miray Aydoğan, a sophomore of our Public Relations and Advertising department, interviewed the best radio programmer of the year, Doğancan Özadlı. In ...

Volume 5, Issue 2 of HIRE International Journal of Public Relations AND Advertising Studies

17 October 2022
Volume 5, Issue 2 of "HIRE, International Journal of Public Relations and Advertising Studies", prepared by our Public Relations and Advertising Department, is out! You can access our journal through Dergipark or our website: https://dergip...

Briefing Process in Advertising Agencies

22 December 2021
Buse Nur Böbür, a graduate of our department, attended the Basic Concepts of Advertising course as a guest. Böbür, currently working as a account executive at Havas Istanbul, explained briefing processes in Advertising Agencies. The event took pla...

A Brand Expansion Story

14 August 2021
In this one of the remarkable online events of the deparment, expansion strategies of a brand were discussed.Elif Terzi, the brand manager and Associate Professor Gözde Öymen evaluated the successful strategies of YUMOŞ brand.

Panel Discussion: New Trends in Digital Advertising

14 August 2021
New trends in digital advertising were discussed at the panel organized by the Advertising and Strategic Brand Communication master program. Arzan Dilek, Tuğçe Özkuş, Sinem Çilingir and Adem Akkır attended the panel moderated by the Head of the De...